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Category: Business Insights

How to Use YouTube To Market My Business

Creating videos for YouTube may seem a little daunting for some people. However, it is pretty simple to determine how you’ll market on YouTube. You will want to use a few guidelines so the videos will be viewed and compelling to your target audience. Here are some tips to consider.

The Rebirth of QR Codes

The sudden need for touchless transactions brought about the rebirth of QR codes, and it seems as if they are here to stay. This simple technology has streamlined the way we live through the pandemic and beyond.

Should Your Business Be on TikTok?

In the last decade, video marketing has reshaped the way companies do business. Now, TikTok, the video sharing app, has jumped on board in the business world, being used as a streamlined and more interactive tool for companies. Should your business be on TikTok? Here’s a closer look at why you might want to consider it.

Break a Leg: Performing Arts Insurance for Your Next Gig!

Whether you’re putting on a large Broadway production or a small community theater show with limited resources, the performing arts in general come with a wide range of risks to look out for. If you run a performing arts operation of any kind, it’s important to understand the risks and claims that are present as well as how to protect your company with performing arts insurance.